Sales & Marketing

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Top 4 Marketing Tips from Invoca Summit

Invoca Summit had an impressive line up of speakers from companies like Google, Adobe, and Forrester highlighting innovations and trends in the marketing and product world. Below are a few tips from the summit that all companies can take action on now. Take Advantage of AI technologies Artificial Intelligence is a dream come true for […]

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Enhance Your Sales and Marketing Strategy with Call Tracking

Each year, evolving technology alters the way marketing and sales teams function. This year, calls and text messaging for business are on the rise. To get the most out your marketing campaigns, add call tracking and text to your technology stack. The line between sales, marketing, and even customer success are blurring. Closing deals is […]

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Top 3 Trending Themes Across Salesforce Connections 2018

Each year, Salesforce hosts a Connections conference to highlight how companies are engaging with their customers, best practices, and new tools that make it easier to offer a personalized experience. This year, we noticed similar themes across a majority of sessions and keynotes that touched on three main aspects of sales and marketing today. Fourth […]

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Lunar in the Big Apple: TechDay NY 2018

We’re excited to share that we’re attending TechDay NY, taking place at Pier 94, New York, on Thursday, May 10. This is our first year walking the show floor, and we’re looking forward to experiencing first-hand the tech industry’s powerful presence in NYC. New York City is home to more than 7,000 startups, with a […]